Trisage Marketing
HOSPITALITY GROWTH CASE STUDY

Villasita Resort, Haridwar

From the Ground Up to a Scalable Digital Revenue Engine

How Trisage Marketing connected social media, revenue management, performance marketing, SEO and GEO into one 360-degree hotel growth system.

Approx. ₹1 Cr
ONLINE REVENUE IN 12 MONTHS
Up to ₹15 Lakh
PEAK MONTHLY ONLINE REVENUE
Up to 10x
RETURN ON AD SPEND
13.89 Million
META VIEWS IN REPORTING PERIOD
2 Lakh+
GOOGLE PROFILE VIEWS
25,000+
GOOGLE PROFILE INTERACTIONS
4.8
Google
4.9
TripAdvisor
GOOGLE & TRIPADVISOR
Supported by actively optimised Google Business and TripAdvisor profiles
TRISAGE MARKETING PVT. LTD.  |  360-DEGREE DIGITAL GROWTH FOR HOTELS & RESORTS
THE GROWTH STORY

Built from the Ground Up

Villasita Resort partnered with Trisage Marketing at an early stage of its digital journey. Rather than treating social media, advertising, search and revenue management as separate activities, we designed one connected commercial system - built to improve discovery, strengthen trust and convert demand into measurable room revenue.

PROPERTY

Villasita Resort, Haridwar

ENGAGEMENT

360-degree digital marketing and revenue growth partnership

PRIMARY OBJECTIVE

Create a visible, trusted and scalable online booking ecosystem

STARTING POINT

Digital channels built from the ground up; monthly online revenue of approximately ₹20,000 to ₹30,000

CORE SERVICES
Social Media ManagementRevenue ManagementPerformance MarketingSEO & GEO

The Growth Opportunity

The opportunity was to turn an early-stage online presence into a complete hospitality growth engine. That meant building consistent brand communication, improving local search visibility, strengthening the resort's Google profile, actively managing OTAs and the booking engine, and using paid media to capture high-intent demand. Every channel was aligned to a single outcome: more qualified discovery, stronger booking confidence and higher online revenue.

Our mandate: connect awareness, discoverability, pricing, distribution and paid demand into one measurable growth system.
Core Operational Pillars

Our 360-Degree Growth System

01
SOCIAL MEDIA REVIVAL & AESTHETIC STORYTELLING

Social Media Management

Built a consistent hospitality content engine across brand, destination and offer-led communication. Reels, posts and campaigns were planned around seasonal demand, guest intent and the resort experience.

SOCIAL MEDIA REVIVAL & AESTHETIC STORYTELLING
13,898,324 Views
Social Media Management Verified Screenshot
Key Pillar Metric
13.89MMeta Views
02
REVENUE MANAGEMENT & OTA OPTIMIZATION

Revenue Management

Managed OTA visibility, inventory, rates, parity, promotions and booking-engine performance. Continuous optimisation connected market demand with the right price, package and availability.

REVENUE MANAGEMENT & OTA OPTIMIZATION
INR 2,785,447.11 Revenue
Revenue Management Verified Screenshot
Key Pillar Metric
Up to ₹15LPeak Revenue
03
HIGH-ROAS PAID CAMPAIGN ENGINE

Performance Marketing

Ran Meta and Google campaigns using geo-targeting, audience segmentation, retargeting and creative testing. Campaigns were evaluated against booking value and attributed revenue - not reach alone.

Key Pillar Metric
10xROAS
04
SEARCH & AI-ASSISTED DISCOVERY

SEO & GEO

Optimised the website and Google Business Profile for high-intent local searches, supported by keyword-led content, review management and consistent brand information for search and AI-assisted discovery.

Key Pillar Metric
4.8★Google Rating
EXECUTION & RESULTS

Results That Mattered

The engagement was measured across commercial performance, paid media efficiency, brand visibility, local discovery and trust. The strongest outcome was not a single campaign spike; it was the creation of a repeatable online revenue system.

Online revenueApprox. ₹1 crore in 12 months
Established OTAs and the booking engine as a meaningful, scalable revenue channel generating Approx. ₹1 Crore.
Peak monthly revenueUp to approx. ₹15 lakh
Scaled from an early monthly level of around ₹20,000 to ₹30,000 to peak months of Up to ₹15 Lakh through active distribution, pricing and promotion management.
Paid mediaUp to 10x ROAS
Meta and Google investment was optimised toward direct booking revenue delivering Up to 10x ROAS.
Social visibility13.89M Meta views
Expanded brand discovery generating 13,898,324 Meta Views across the reporting period.
Google visibility2 lakh+ profile views
Improved local discovery driving 2 Lakh+ Profile Views among travellers searching with stay intent.
Google actions25,000+ interactions
Generated 25,000+ Profile Interactionsfrom the resort's optimised business profile.
Trust & reputation4.8★ Google / 4.9★ TA
Strengthened booking confidence through actively managed and optimised profiles maintaining 4.8★ Google & 4.9★ TA Ratings.
Commercial efficiency: a ₹50,000 monthly OTA & revenue-management retainer supported an operation that reached peak online revenue of approximately ₹15 Lakh in a month.
BUSINESS IMPACT

A Connected System, Not Isolated Campaigns

Villasita's growth came from treating brand, search, distribution, pricing and paid media as one commercial system.Social content created discovery.Google & reputation signals built trust.Revenue management converted demand through well-managed OTAs and the booking engine.Performance marketing accelerated high-intent traffic.

Together, the channels supported a stronger and more measurable booking journey.

01

Revenue-First Thinking

Decisions were linked to room revenue, channel performance and booking intent.

02

One Integrated Partner

Social, search, paid media and revenue management operated under one coordinated plan.

03

Continuous Optimisation

Rates, inventory, content, creatives and campaigns were refined continuously.

Verified Proof

Proof of Impact Gallery

Meta Insights snapshot: 13,898,324 views in the selected reporting period. Source: platform screenshot supplied for the engagement.

Social Media Campaign Impressions Report
SOCIAL MEDIA REVIVAL & AESTHETIC STORYTELLING

Social Media Campaign Impressions Report

13,898,324 Views
Total Revenue Growth Report (2025 vs 2026)
REVENUE MANAGEMENT & OTA OPTIMIZATION

Total Revenue Growth Report (2025 vs 2026)

INR 2,785,447.11
REVENUE-FIRST HOTEL STRATEGY

Grow Your Hotel with a Revenue-First Digital Strategy

Trisage Marketing Pvt. Ltd. helps hotels and resorts turn digital visibility into measurable bookings through social media, revenue management, performance marketing, SEO and GEO.

Book Strategy Call
Performance note: Figures are approximate and based on supplied platform insights and client reporting. Results can vary with seasonality, inventory, pricing, market demand and media investment.